CWA’s Experience

Capital West Advisors has developed apparel business plans for over 20 businesses including clothing lines and online apparel for men and women’s casual, dress, and high-end designer apparel. Seth Schwartz is very experienced with apparel. Also, CWA has 1 Associate that is very experienced at developing apparel business plans.

Unique Elements of an Apparel Business Plan

The product section of an apparel business plan should contain a list and description of the various clothing items that the label will offer and a detailed product line strategy that discusses the launch and growth of the product line, as well as a description of future products that the business will offer. The market section should include national data on the specific category of apparel (dress, casual, etc.) that the business will offer, and focus on women, men, or both.

The market section should also include a solid B2B target market analysis of retailers that could purchase the clothing and a target consumer profile. The operational plan should specifically indicate who will manufacture the clothing. The financial plan should include a well-developed revenue model that projects sales according to the several apparel categories that the business will offer. An apparel business plan is typically approximately 30 to 40 pages in length. Apparel business plans typically range from $2250 to $3500 to develop a full business plan.

View a Sample Apparel Business Plan Outline

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