CWA's Experience

Capital West Advisors has developed over 15 business plans for the entertainment industry, including record labels, music studios, film & TV production studios, music equipment, and tour sponsorship proposals. All 4 CWA Managing Directors have strong experience in this area. Seth Schwartz, Matthew Volsky, and Reginald Nugent have each been involved with the business planning and/or financial planning for several film and music clients while at Capital West Advisors. Also, Capital West Advisors has 1 Associate that has strong experience with film and music business plans.

Unique Elements of a Film or Music Business Plan

A film or music business plan should contain most of the typical elements of a business plan; though, whereas most business plans (and financial plans) are planned on a 5 year basis, a film or music business plan is typically planned on a 3 year basis and normally has a 3 year pro-forma financial plan. At times, it is also appropriate to develop a sensitivity analysis that displays how financial results will vary upon lower and higher assumptions. A film or music business plan should typically include a comparative analysis of similar musicians or films (in the same genre) and how they performed in terms of revenues in their first few years. The market section should closely focus on the specific segment of film or music that is being considered. The revenue model should include every potential source of traditional and online revenue, including merchandising and licensing. A film or music business plan is typically approximately 35 to 45 pages in length. Music and film business plans typically range from $2750 to $4250 to develop a full business plan.