CWA's Experience

Capital West Advisors has developed Internet business plans for over 50 businesses, including e-commerce, social networking, content aggregation, Internet marketing,and online entertainment companies. Seth Schwartz, Reginald Nugent, and Joe El Rady are the 3 Managing Directors of Capital West Advisors with the most Internet experience and have each been involved with many of these clients from a business planning and financial planning perspective, including several highly sophisticated Internet business models. Reginald and Seth have both been with Capital West Advisors for over 5 years. During the past decade, Seth has been involved with the business and financial planning of over 100 start-up, early stage, and growth-stage Internet companies. Also, CWA has 2 Associates that are very experienced at developing Internet business plans.

Unique Elements of an Internet Business Plan

An Internet business plan’s market section should include national or global data on the specific online product or service that the business will offer.  The products & services (or “The Website”) section should describe the website thoroughly, include a screen shot, and provide a brief description of each product and service that the online business will offer (along with the corresponding pricing).  The financial plan should include a sophisticated revenue model with unique user projections and detailed pricing, growth, and sales assumptions.  An Internet business plan is typically approximately 45 to 55 pages in length. Internet business plans typically range from $3000 to $5000 to develop a full business plan.