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Mobile App Business Plan


Are you looking for a mobile app business plan? Mobile apps have been one of the strongest growing industries of 2012 and 2011. Existing companies are developing mobile applications to support and enhance the mobile experience of users while using their mobile devices. There are also many applications that are simply internet applications that are particularly useful and functional on a mobile basis, which are referred to as "mobile apps". The business planning firm must be familiar with recent trends and players to property develop the revenue model, competitive analysis & strategy, and growth strategy. A comprehensive and well-developed PowerPoint presentation is often used; though, depending upon the sophistication of the app and number of apps that will be developed on a 5year basis, a business plan might be the better choice. Either way, a financial model should accompany the investor presentation or business plan. The financial plan should have at least monthly detail in year 1 and quarterly detail in year 2-5. The following are a few questions to consider when starting a mobile app business plan:
  • What applications exist on the market with similar features?
  • What will be the distinct features of your mobile app?
  • Who is the target market/target consumer profile?
  • What are all of the ways that your company will incur revenue? How much will you charge?
  • How much capital will you need for application development?
If you are not an experienced business planner and financial planner, you might want to consider hiring a professional business planning organization. Capital West Advisors was founded in 2006 and has developed business plans for software, Internet, mobile applications, and e-commerce companies. Contact us at (888) 300-3090 for more information and a free consultation.

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